How Co-Creation Boosts Your Culture and Business

Opinions expressed by Entrepreneur contributors are their own. In our new book, The Third Paradigm: A Radical Shift to Greater Success, Dr. Heidi Scott Giusto, Dawa Tarchin Phillips and I outline the concept of “co-creation” in business. Co-creation is a big step further than mere cooperation. As we write in the book: “It is about […]

Get a MacBook Pro For Only $235.97 (Reg. $349)

Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners. Gifts are tough, especially for busy entrepreneurs who find themselves scrambling in the last work weeks leading up […]

Choosing the Right Software Stock: Robinhood Markets (HOOD) vs. MarketWise (MKTW)

With digital transformation gaining traction worldwide and the rising adoption of emerging technologies, the software industry’s prospects appear promising. Software stocks Robinhood Markets (HOOD) and MarketWise (MKTW) are well-positioned to benefit from the industry’s tailwinds. However, which of these stocks is a better buy? Read more to find out…. In this article, I evaluated two software […]

Are Your Webinars Actually Engaging? Here’s How to Find Out.

Opinions expressed by Entrepreneur contributors are their own. In 2020, larger conferences and gatherings moved from being in person to being held on online forums like in the form of webinars. The popularity of webinars hasn’t slowed down since then — the number of webinars grew by 153.4% in 2020, and by 2025, the number […]

American Airlines (AAL): Analyzing the Airliner’s Recent Stock Performance

With a potential slowdown in the travel boom, should investors consider buying American Airlines (AAL) after its recent earnings release? Let’s look at its financial metrics to gauge its prospects…. Investors are worried that the post-pandemic travel boom might slow down if the economy shows signs of strain, potentially impacting the U.S. airline sector. With […]

How to Build Strong Marketing at a Mature Company

Opinions expressed by Entrepreneur contributors are their own. Marketing teams at mature companies aren’t usually tasked to reinvent the wheel. They’re not responsible for driving triple-digit year-over-year growth. They’ve already introduced major initiatives and hired internally and/or found partners to help run them. This might sound cushy to marketers used to high-growth and startup land. […]

How to Use Predictive Analytics for Improved Marketing and Customer Segmentation

Opinions expressed by Entrepreneur contributors are their own. As the volume and variety of customer data continue to grow exponentially, predictive analytics has emerged as a crucial tool for personalized and relevant marketing. By analyzing past behaviors, preferences, and other attributes, companies can better understand how to engage each customer. Of course, making the most […]

Amazon Expands Eco-friendly Electric Vehicle Fleet

Opinions expressed by Entrepreneur contributors are their own. This story originally appeared on Readwrite.com On Tuesday, Amazon.com revealed that it currently operates 10,000 Rivian electric delivery vehicles across the United States and Europe. This information was disclosed during a recent business presentation. The company aims to have a total of 100,000 electric delivery vehicles on […]

6 Common Challenges Women Entrepreneurs Face (and How to Overcome Them)

Opinions expressed by Entrepreneur contributors are their own. Millions of new businesses are started by women every year, though they still hold the minority percentage compared to men. One report found only 39.9% of new businesses were created by women in 2022 compared to 60% created by men. Although the opportunities and expectations are starting […]